Marketing with Social Media
Before starting to promote yourself through various social media sites like Facebook or Twitter, you should know that lousy done Social Media Marketing (SMM) will just eat your investment without real return of investment. However in cunning hands Social Media will bring you unthinkable amount of traffic, and we all know that traffic on internet means money.
There are two ways how can you do successful SMM campaign.
First one is to hire professional company to do it for you. If take for example Seop.Com we will see that they offer very catching Social Media campaigns. Advantage of using company is that they are already trained to get you relevant visitors from Social networks, which is the hardest part in this story (relevant visitors are must since only relevant niche visitors will convert into sales or clicks).
Other way is to do it yourself. There are few basic tips if you are personally building your social network:
- don’t call every single person you know (we need relevant visitors)
- help and contribute (don’t use social network to shamefully promote yourself, for example if you are on Digg then don’t bookmark only your pages, point is in sharing so don’t be afraid to link to other sites and blogs)
- connect with people from your niche by looking over the net for appropriate blogs or looking who responds and like your links
- be active (don’t just post links, comment other people efforts also)
- use videos (videos share is dramatically improving over the time, make how to videos, niche specific videos)
- use provocative content (this is relative but point is to get reaction)
- don’t use only one social network bring your business all over the net
Some of the most known social media networks are:
- digg
- myspace
- youtube
- flickr
- panoramio
- my.opera
- del.icio.us
- technorati
- stumbleupon
Find niche communities and start being active there. For example if your niche is a garden oriented then googling will get you to the site as gardenweb.com, or if you are webmaster you will end up on NetBuilders or Warrior forums.
Social media marketing will not only get you traffic and valid visitors but will in many cases improve your serp and seo rankings.
